Senior Product Specialist

Contact

+65 96967941

[email protected]

LinkedIn

Awards

• Excellence Award for Radio Podcast powered by Triton Digital
• Best Health and Wellness Podcast/ People’s Choice Vote - Viva la Vida

Profile

Award-winning Senior Product Specialist with 5+ years of experience in radio/podcast technology and programmatic advertising and 2+ years experience in Radio Product development. Combines technical expertise (Broadcast Engineering, Scrum Certification) with strategic product development. Proven ability to drive digital transformation, automate workflows, and scale content reach (3x growth via podcast-tech collaborations). Passionate about solving complex problems with data-driven solutions.

Certifications:

Certified Scrum Product Owner (CSPO)

Post Graduate Certificate in Product Management (Duke Corporate Education)

Foundations of Digital Audio Advertising (IAB)

Quick Introduction to Postman and API Testing for Beginners

The Trade Desk Edge Academy: The Future of the Open Internet

Education

Jinan University

Master’s Degree, MBA

Sep 2024 - current

expected Sep 2026

Communication University

of China

Bachelor’s Degree,

Art of Recording

Sep 2006 - June 2010

Side Hustles

• Freediving
• Podcasting
• Writing
• Lyrics Writing

Languages

Chinese (Native)

English (Fluent)

Cantonese (Basic)

Work Experience

Senior Product Specialist

SPH Media

January 2024 - Now

• Led tech solutions for radio auto-podcasting
• Spearheaded programmatic ad integration, boosting digital ad revenue
• Tech support for EMTM/CMG podcast and audio advertising
• Product Owner (Tech) for Radio App & Website development

Digital Product Strategist

May 2022 - December 2023

• Work with respective stakeholders on the implementation and progress of digital campaigns
• Develop and implement workflow for contents to be organized in our digital platforms
• Oversee content distributions and tech support for podcast
• Work with respective stakeholders and developers to build product roadmaps that will be incorporated into the broader digital portfolio plan
• Manage potential collaborations and the onboarding process for Digital Partnership

Broadcast Engineer

July 2019 - May 2022

• Sonic Logo Sound Design for Radio APP: Awedio
• Technical support to Radio Broadcast and Production systems
• Technical support for station livestreaming events
• Assist in system design, installation, test & commissioning of broadcast system
• Provide technical solutions to existing operation and setup

Interactive and Digital Media Producer

Veev Interactive Pte Ltd

December 2011- June 2019

• Produce 10,000+ hours of audio production, including recording, sound design, and mixing for videos, courses, e-books
• Plan, schedule and produce in-studio and on-location video and photo shoots
• Direct the production process for over 200 two frame educational videos, interview videos, as well as post editing and subtitling
• Manage the development of more than 500 e-learning courseware in backend systems such as Articulate Storyline HTML5/ Scorm Package for government agencies, universities, and corporations